Discounts
Let's stop offering discounts.
I mean all types of discounts.
Just offer wonderful products or services at fair prices.
It's far better to buy a wonderful company at a fair price than a fair company at a wonderful price.
I think the same principle is generally true for a product or service.
Deal seeking often keeps me from buying.
Getting rid of discounts is minimalism.
It's simpler. Less to worry about. Less to do.
It makes me happier knowing I'm getting the best price.
It sucks if I buy a product and then discover a way I could've gotten it cheaper.
Here's an inexhaustive list of types of discounts:
- Coupons
- Rebates
- Sliding scale discounts
- Family discounts
- Friends discounts
- Employee discounts
- Senior discounts
- Child discounts
- Student discounts
- Military discounts
- Veteran discounts
- First responder discounts
- Teacher discounts
- Healthcare worker discounts
- Bargaining discounts
- Minimum order discounts
- Free shipping threshold discounts
- Buy one, get one (BOGO) discounts
- Bulk discounts
- Group discounts
- Annual discounts
- Subscribe & save discounts
- Signup discounts
- First-order discounts
- Referral discounts
- Seasonal discounts
- Holiday discounts
- Promotional discounts
- Black Friday discounts
- Cyber Monday discounts
Examples
Trader Joe's doesn't offer discounts.
Do you have weekly specials or sales on your products?
"Sale" is a four-letter word to us. We have low prices, every day. NO coupons. NO membership cards. NO discounts. NO glitzy promotions or couponing wars at our stores. We offer the best everyday values, every day.
Mulvad VPN doesn't offer annual discounts and doesn't have sales.
A fair pricing model
It's not an optical illusion. It's one flat monthly rate for ultimate flexibility. Including VAT.
Do you ever have any sales?
Nope. Not for Christmas or any other holiday or event that you can think of. But you can always celebrate your privacy with us for the same monthly rate 365 days a year (except on leap years of course)!
Exceptions
There may be some exceptions, of course, where it might make sense to offer discounts. For example, it might make sense to offer discounts for purchase methods that are actually cheaper, like wholesale discounts, sort of like Costco Wholesale, or payment-method discounts, like if your customers pay you with cash or cryptocurrency instead of credit card. But those aren't really discounts but more like your customers purchasing in a way that minimizes or avoids some of your expenses, so it might make sense to pass on some or all of those savings to your customers.